The Most Popular Benjamin Moore Color: Ranking the Favorite Shade

Choose the color you think is the most popular!

Author: Gregor Krambs
Updated on Apr 16, 2024 06:50
Welcome to StrawPoll, the ultimate hub for settling debates and discovering the top favorites in every category! Today, we're diving into the vibrant world of Benjamin Moore colors to determine the reigning champion. With thousands of stunning shades to choose from, we're on a mission to uncover the crème de la crème. So, whether you're a fan of soothing neutral tones like Revere Pewter or bold statement hues like Blue Danube, it's time to make your voice heard! Cast your vote for the most popular Benjamin Moore color and watch as the rankings unfold before your eyes. Can't find your beloved shade in the list? Don't fret! Suggest a missing option and rally your fellow color enthusiasts to join the fun. The power is in your hands – let's paint the town with the true colors of popularity!

What Is the Most Popular Benjamin Moore Color?

  1. 1

    Revere Pewter

    Benjamin Moore
    Revere Pewter is a versatile and neutral greige (gray-beige) that works well in many different spaces
    Revere Pewter is a timeless and versatile neutral color that belongs to the Benjamin Moore Historical Collection. It represents a harmonious blend of gray and beige, creating a warm and inviting atmosphere in any space. This color offers a perfect balance between cool and warm undertones, making it suitable for both traditional and contemporary aesthetics.
    • Color Family: Neutral
    • Undertones: Gray and beige
    • Collection: Historical Collection
    • Finish: Matte
    • Light Reflectance Value (LRV): 55.51
  2. 2

    Simply White

    Benjamin Moore
    Simply White is a crisp and clean white that is perfect for trim, cabinetry, and walls
    Simply White is a popular Benjamin Moore color that embodies a crisp and clean aesthetic. It is a timeless and versatile off-white shade that effortlessly brightens up any space.
    • RGB Value: (255, 255, 255)
    • Hex Code: #ffffff
    • LRV (Light Reflectance Value): 91.7
    • Undertone: Neutral
    • Finish: Multiple available (e.g., matte, eggshell, satin)
    Simply White in other rankings
  3. 3

    Hale Navy

    Benjamin Moore
    Hale Navy is a deep and moody blue that adds drama to any space
    Hale Navy is a rich and timeless blue-gray color from Benjamin Moore. It exudes sophistication, depth, and a touch of drama, making it a popular choice for many interior and exterior design projects.
    • Color Family: Blue-Gray
    • Hue: Neutral
    • Light Reflectance Value (LRV): 6
    • RGB Values: R: 64, G: 73, B: 78
    • Hex Code: #40494E
    Hale Navy in other rankings
  4. 4

    Gray Owl

    Benjamin Moore
    Gray Owl is a soft and subtle gray that is perfect for creating a calming atmosphere
    Gray Owl is a popular Behr gray paint color that exudes a timeless and elegant appeal. It is a cool-toned gray with a subtle blend of undertones, creating a versatile and sophisticated look. Gray Owl has gained popularity for its ability to adapt to different lighting conditions, appearing either warm or cool depending on the surroundings.
    • Undertones: Greenish-blue undertones
    • Light Reflectance Value (LRV): 65
    • Color Category: Cool gray
    • Finish: Matte
    • Coverage: Approximately 400-450 sq. ft. per gallon
    Gray Owl in other rankings
  5. 5

    Chantilly Lace

    Benjamin Moore
    Chantilly Lace is a pure and bright white that is ideal for creating a modern and minimalist look
    Chantilly Lace is a popular Benjamin Moore color known for its crisp, clean, and pure white appearance. It is often described as a classic shade of white that works well in a variety of spaces and styles. Chantilly Lace provides a timeless and elegant look, adding brightness and freshness to any room.
    • Color Family: White
    • LRV: 92.2
    • Complementary Colors: Gray Owl, Revere Pewter, Hale Navy
    • Undertone: Neutral
    • Gloss Level: Matte
    Chantilly Lace in other rankings
  6. 6
    Edgecomb Gray is a warm and welcoming greige that is perfect for creating a cozy atmosphere
    Edgecomb Gray is a popular gray paint color by Behr that exudes warmth and versatility. It is known for its ability to create a soft and welcoming atmosphere in any space.
    • Color Family: Gray
    • Undertones: Warm beige undertones
    • Light Reflectance Value (LRV): 63
    • Finish: Matte
    • Coverage: 400-450 sq. ft. per gallon
    Edgecomb Gray in other rankings
  7. 7

    White Dove

    Benjamin Moore
    White Dove is a creamy and warm white that is perfect for creating a classic and timeless look
    White Dove is a soft and versatile white paint color created by Benjamin Moore. It is a popular choice for interior and exterior applications due to its warm and inviting appearance. With its subtle gray undertones, White Dove offers a hint of depth while still maintaining a bright and crisp look. This color has become a go-to option for designers and homeowners alike, as it complements a wide range of styles and complements other hues seamlessly.
    • Color Family: White
    • Undertones: Gray
    • LRV (Light Reflectance Value): 85
    • Finish: Matte
    • Sheen: Low
    White Dove in other rankings
  8. 8
    Chelsea Gray
    SusanLesch · CC BY-SA 4.0

    Chelsea Gray

    Benjamin Moore
    Chelsea Gray is a sophisticated and elegant gray that is perfect for creating a high-end look
    Chelsea Gray is a versatile and elegant gray color that adds sophistication to any space. It exudes both warmth and depth, making it a popular choice for interior design.
    • Color Family: Gray
    • LRV (Light Reflectance Value): 23
    • Undertone: Neutral
    • Finish: Matte
    • Coverage: Approximately 400-450 sq. ft. per gallon
    Chelsea Gray in other rankings
  9. 9
    Stonington Gray is a cool and calming gray that is perfect for creating a spa-like atmosphere
    Stonington Gray is a popular gray color from Behr that is known for its versatility and timeless appeal. It belongs to the neutral gray category with subtle undertones that effortlessly complement various design styles and color palettes. The color is named after the coastal town of Stonington, Connecticut, which inspired its serene and soothing aesthetic.
    • Undertones: Subtle cool undertones
    • LRV: 59
    • Finish: Flat, matte
    • Coverage: High
    • Drying Time: 1 hour
    Stonington Gray in other rankings
  10. 10

    Kendall Charcoal

    Benjamin Moore
    Kendall Charcoal is a rich and dramatic charcoal that is perfect for creating a bold statement
    Kendall Charcoal is a rich and sophisticated gray color with deep undertones. It exudes a timeless and classic elegance that can complement a variety of interior styles, from modern to traditional. With its depth and intensity, Kendall Charcoal adds depth and dimension to any space, creating a bold and inviting atmosphere.
    • Color Family: Gray
    • Undertones: Deep
    • Finish: Flat, Eggshell, Soft Gloss
    • Sheen: Low to Medium
    • Coverage: Excellent
    Kendall Charcoal in other rankings

Missing your favorite color?


Ranking factors for popular color

  1. Online Searches and Reviews
    Assess the frequency of online searches, customer reviews, and ratings for specific colors. Popular colors may have more searches and higher ratings on retailer websites and social media platforms.
  2. Trend Forecasts
    Consider color forecasts by professional interior designers, decorators, and color experts. These professionals often share color trends and popular shades in the industry, which could help identify popular Benjamin Moore colors.
  3. Social Media Presence
    Examine the frequency of mentions and tags related to specific Benjamin Moore colors on social media platforms like Instagram, Pinterest, and Facebook. Popular colors may appear more often in interior design images, posts, and discussions.
  4. Design Ideas and Inspirations
    Browse through popular design blogs, interior design websites, and online magazines to identify commonly used Benjamin Moore colors in various design ideas and inspirations. This can indicate which colors are popular among design enthusiasts and professionals.
  5. Versatility and Timelessness
    Consider the versatility and timelessness of the color. Popular colors are often versatile and can be used in various settings and design styles. Timeless colors may maintain their popularity over long periods.
  6. Regional Preferences
    Take into account regional preferences for specific colors. Some colors may be more popular in specific regions or countries.
  7. Industry Partnerships and Collaborations
    Investigate Benjamin Moore's partnerships and collaborations with designers, architects, and other professionals to identify the colors they frequently use and recommend to clients.
  8. Awards and Recognition
    Identify Benjamin Moore colors that have received awards or recognition for their popularity or innovative use in interior design or architecture.
  9. Color Psychology
    Consider how the color psychology affects its popularity. Colors create certain emotions and associations, making them more appealing to customers. For example, warm, neutral colors may be popular for their calming and inviting effect.

About this ranking

This is a community-based ranking of the most popular Benjamin Moore color. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or color is missing, feel free to help improve the ranking!


  • 180 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each color once every 24 hours. The rank of each color is then calculated from the weighted sum of all up and down votes.

More information on most popular benjamin moore color

Benjamin Moore is a well-known brand of paint that has been around since 1883. They offer a wide range of colors for both interior and exterior painting projects. With so many options to choose from, it can be difficult to determine which color is the most popular. However, by analyzing data from our extensive collection of polls and rankings, we can provide insights into the most frequently chosen Benjamin Moore colors. From classic neutrals to bold statement colors, we've got you covered with the top picks for your next painting project.

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