The Most Popular Lipstick: Discover the Trendiest Shades and Brands

Choose the lipsticK you think is the most popular!

Author: Gregor Krambs
Updated on Apr 19, 2024 07:17
Discover the ultimate lipstick showdown, where glamour meets passion and you hold the power! Welcome to StrawPoll's exclusive ranking of "What is the most popular lipstick?" – a sizzling hot contest featuring thousands of polls and rankings on a variety of fascinating topics. Unleash your inner makeup guru, and join the fierce competition to vote for your favorite lipstick or champion for a missing contender. Prepare to be captivated by the radiant hues and mesmerizing finishes, as you embark on a journey to crown the ultimate lipstick royalty. Don't just stand on the sidelines, dive into this glitzy world and let your voice be heard. Glam up, and let the battle of the lipsticks begin!

What Is the Most Popular lipsticK?

  1. 1

    MAC Ruby Woo

    MAC Cosmetics
    The iconic red shade has been a bestseller for years and is loved for its long-lasting formula.
    MAC Ruby Woo is a highly popular and iconic lipstick shade that has gained a cult following. It is a vibrant, retro matte red lipstick with a blue undertone, giving it a classic and timeless look. The shade is known for its intense pigmentation and long-lasting formula, making it a favorite choice for many makeup enthusiasts and professionals.
    • Shade: Red with a blue undertone
    • Finish: Retro matte
    • Pigmentation: Highly pigmented
    • Longevity: Long-lasting
    • Texture: Smooth and creamy
    MAC Ruby Woo in other rankings
  2. 2
    This luxurious lipstick has a silky matte finish and comes in a variety of shades. It's a favorite among beauty influencers and celebrities.
    Chanel Rouge Allure Velvet is a popular lipstick known for its luxurious texture and intense matte finish. It is designed to provide long-lasting comfort and vibrant color to the lips.
    • Texture: Velvet matte
    • Finish: Intense matte
    • Longevity: Long-lasting
    • Comfort: Highly comfortable
    • Color payoff: Vibrant
  3. 3
    This bright and bold shade has been popular for years and is known for its smooth, creamy formula.
    The NARS Velvet Matte Lip Pencil in Dragon Girl is a highly coveted lipstick known for its rich, long-lasting matte finish. It is a vibrant, red-toned pink shade that instantly brightens the face and adds a bold pop of color to any makeup look. The lip pencil has a creamy, comfortable formula that glides on smoothly and offers precise application. It is housed in a sleek, convenient pencil format, making it easy to carry and touch up on the go.
    • Finish: Velvet matte
    • Shade: Red-toned pink
    • Longevity: Long-lasting
    • Formula: Creamy
    • Application: Precise
    NARS Velvet Matte Lip Pencil in Dragon Girl in other rankings
  4. 4
    This drugstore favorite has a long-lasting formula that can withstand eating, drinking, and kissing. It also comes in a wide range of shades.
    Maybelline Superstay Matte Ink is a highly popular and long-lasting liquid lipstick. It is known for its intense pigmentation and ultra-matte finish that lasts up to 16 hours without smudging or transferring. The creator of this lipstick is Maybelline, a renowned cosmetics brand.
    • Color Range: Available in a wide range of shades including nudes, pinks, reds, and bold statement colors
    • Longevity: Lasts up to 16 hours without smudging or transferring
    • Finish: Ultra-matte
    • Formula: Features a highly pigmented, creamy liquid formula that glides on smoothly
    • Comfort: Feels weightless and comfortable on the lips
  5. 5

    YSL Rouge Pur Couture

    Yves Saint Laurent
    This iconic lipstick has a hydrating formula and comes in a range of shades from classic reds to trendy pinks.
    YSL Rouge Pur Couture is a highly popular lipstick known for its intense color payoff and luxurious formula. It provides long-lasting wear and a satin finish for a bold and glamorous look. The lipstick is designed by Yves Saint Laurent, a renowned French fashion designer.
    • Color Payoff: Intense
    • Formula: Luxurious
    • Finish: Satin
    • Longevity: Long-lasting
    • Look: Bold and Glamorous
  6. 6
    This cult-favorite lipstick has a matte finish that's comfortable to wear and comes in a range of shades inspired by celebrities.
    The Charlotte Tilbury Matte Revolution is a highly popular lipstick known for its long-lasting matte finish and intense pigmentation. It was created by renowned makeup artist Charlotte Tilbury, who is known for her expertise in creating timeless beauty looks. The lipstick comes in a luxurious rose gold packaging and offers a wide range of shades to suit various skin tones and preferences.
    • Finish: Matte
    • Longevity: Long-lasting
    • Pigmentation: Intense
    • Packaging: Rose gold
    • Shade Range: Wide range
  7. 7
    This liquid lipstick has a bold, matte finish and comes in a universally flattering shade of red.
    The Fenty Beauty Stunna Lip Paint is a highly popular, highly pigmented liquid lipstick that offers a long-lasting matte finish. It is known for its lightweight formula that feels comfortable on the lips and its impressive staying power throughout the day.
    • Color options: 10 shades
    • Finish: Matte
    • Formula: Lightweight liquid
    • Pigmentation: Highly pigmented
    • Longevity: Long-lasting
  8. 8

    Dior Addict Lip Glow

    Christian Dior
    This sheer lipstick reacts with the natural chemistry of your lips to create a personalized shade. It's a favorite among beauty editors and influencers.
    The Dior Addict Lip Glow is a popular lip product from Dior that enhances the natural color of the lips while providing hydration and a glossy finish. It is designed to create a custom, personalized lip shade for every individual, based on their unique chemistry and pH level.
    • Product Type: Lip Balm
    • Shade Range: Various shades available
    • Finish: Glossy
    • Benefits: Enhances natural lip color, provides hydration
    • Formulation: Balm
    Dior Addict Lip Glow in other rankings
  9. 9
    This drugstore classic has been around for decades and comes in a range of shades and finishes. It's affordable and widely available.
    Revlon Super Lustrous Lipstick is a highly popular and iconic lipstick known for its rich and vibrant colors, creamy texture, and long-lasting formula. It has a smooth and moisturizing application that leaves lips feeling hydrated and comfortable throughout the day. The lipstick is designed to provide intense color payoff with a single swipe, giving a bold and glamorous look. Revlon Super Lustrous Lipstick is suitable for all skin tones and is available in a wide range of shades, including bold reds, pretty pinks, and sophisticated nudes.
    • Color range: Wide range of shades
    • Texture: Creamy
    • Longevity: Long-lasting
    • Hydration: Moisturizing
    • Pigmentation: Intense color payoff
  10. 10
    This luxury lipstick has a velvety matte finish and comes in a range of bold shades. It's a favorite among makeup artists and beauty enthusiasts.
    The Pat McGrath Labs MatteTrance Lipstick is a highly popular lipstick known for its luxurious matte finish and intense color payoff. It is created by Pat McGrath, a renowned makeup artist and the founder of Pat McGrath Labs.
    • Finish: Matte
    • Color Payoff: Intense
    • Longevity: Long-lasting
    • Texture: Creamy
    • Pigmentation: Highly pigmented

Missing your favorite lipsticK?


Ranking factors for popular lipsticK

  1. Brand reputation
    Consider whether the lipstick brand is well-known and respected in the beauty industry. A trusted brand is more likely to have a popular and high-quality product.
  2. Shade range
    A diverse range of shades that cater to various skin tones and preferences is essential for a popular lipstick. More options make it easier to find the perfect shade for any individual.
  3. Pigmentation and color payoff
    A popular lipstick should have a good pigmentation and color payoff, providing the desired color in just one or two applications. This ensures customers get the shade they want without having to layer multiple coats.
  4. Longevity and wear
    A lipstick that lasts for hours without smudging, fading, or transferring is likely to be more popular among users. No one wants to reapply lipstick constantly throughout the day.
  5. Formula and texture
    The formula should be pleasant to wear, comfortable on the lips, and non-drying. Popular lipsticks have a smooth texture that glides on easily without clumping or feathering.
  6. Packaging
    Sleek and attractive packaging that reflects the quality of the product and is easy to use can also contribute to a lipstick's popularity.
  7. Price
    Offering a good value for the price can make a lipstick more popular, as people are more likely to buy and recommend affordable yet high-quality products.
  8. Ingredients
    People are becoming more conscious of the ingredients in cosmetic products. Lipsticks that are formulated without harmful chemicals and are cruelty-free are more likely to be popular.
  9. Online presence
    A strong online presence, including positive reviews, endorsements from beauty influencers, and a large following on social media, can contribute to a lipstick's popularity.
  10. Availability
    Easy access to purchase the lipstick, either in-store or online, can also be a factor that contributes to its popularity.

About this ranking

This is a community-based ranking of the most popular lipsticK. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or lipstick is missing, feel free to help improve the ranking!


  • 206 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each lipstick once every 24 hours. The rank of each lipstick is then calculated from the weighted sum of all up and down votes.


More information on most popular lipstick

Lipstick has been a staple in the beauty industry for centuries. From ancient Egyptians to modern-day makeup enthusiasts, lipstick has evolved and transformed over time. Today, there are countless shades, finishes, and formulas available, making it easier than ever to find the perfect lipstick for any occasion. But with so many options on the market, what is the most popular lipstick? Is it a classic red, a bold pink, or a subtle nude? At StrawPoll, we've conducted thousands of polls and rankings on various beauty topics, including lipstick. Through our data, we've discovered that the most popular lipstick shades vary depending on the region, age group, and even the time of year. Whether you prefer a matte, satin, or glossy finish, the perfect lipstick can make you feel confident and beautiful. So, join us as we explore the world of lipstick and discover which shades are loved by millions of people around the world.

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