The Most Popular Makeup Palette: A Comprehensive Ranking of Top Choices

Choose the makeup palette you think is the most popular!

Author: Gregor Krambs
Updated on Apr 16, 2024 07:19
Are you a makeup enthusiast with a knack for discovering the most popular and versatile makeup palettes? Or simply curious to know which palettes have taken the beauty world by storm? Look no further! At StrawPoll, we've curated a dazzling ranking of the most sought-after makeup palettes that cater to all makeup lovers, from beginners to professionals. Unleash your inner makeup artist and join thousands of others in casting your vote for the ultimate makeup palette or contribute by suggesting a hidden gem that deserves a spot in our prestigious ranking. Dive into the world of mesmerizing shades, foolproof formulas, and breathtaking finishes as you explore, compare, and participate in this exciting quest to crown the most popular makeup palette. What are you waiting for? Let your voice be heard and your favorite palette reign supreme!

What Is the Most Popular Makeup Palette?

  1. 1
    13
    votes
    This iconic palette has been a fan favorite for years, featuring a range of neutral shades suitable for any occasion.
    The Urban Decay Naked Palette is a highly sought-after makeup palette that has gained immense popularity in the beauty industry. It is known for its versatile range of neutral eyeshadow shades that can be used to create both everyday and glamorous looks. The palette was first launched by Urban Decay, a renowned cosmetics company, in 2010 and has since become an iconic product in the world of makeup.
    • Number of shades: 12
    • Type of shades: Neutral/nude tones
    • Finish: Matte and shimmer
    • Palette size: Standard size with a compact design
    • Mirror included: Yes
    Urban Decay Naked Palette in other rankings
  2. 2
    29
    votes
    Known for its highly pigmented and blendable shades, this palette is a go-to for creating warm and romantic looks.
    The Anastasia Beverly Hills Modern Renaissance Palette is a highly coveted and beloved makeup palette by makeup enthusiasts and professionals alike. It was created by Anastasia Soare, the founder of Anastasia Beverly Hills, a renowned brand in the beauty industry.
    • Number of shades: 14
    • Palette type: Eyeshadow palette
    • Finish: Matte and shimmer
    • Color range: Warm, neutral and berry tones
    • Pigmentation: Highly pigmented
  3. 3
    23
    votes
    With a mix of matte, shimmer, and glitter shades, this palette is perfect for creating bold and dramatic eye looks.
    The Huda Beauty Desert Dusk Eyeshadow Palette is a highly coveted makeup palette offering a range of vibrant and unique shades inspired by the majestic colors of the desert at dusk. It is known for its intense pigmentation, smooth blendability, and luxurious formula that delivers a stunning finish.
    • Number of shades: 18
    • Finish: Matte, shimmer, pressed pearl
    • Palette size: Large
    • Mirror included: Yes
    • Shade range: Warm tones, purples, oranges, golds, and pinks
  4. 4
    12
    votes
    Featuring shades inspired by chocolate, this palette has a mix of warm and cool tones for versatile looks.
    The Too Faced Chocolate Bar Palette is a highly popular makeup palette known for its deliciously scented and beautifully packaged eyeshadows. It was created by Too Faced, a cosmetics brand known for their fun and whimsical products.
    • Number of shades: 16
    • Finish types: Matte, shimmer, satin
    • Color range: Neutral browns, pinks, and purples
    • Scent: Chocolate
    • Packaging: Rectangular palette with a chocolate bar design
  5. 5
    7
    votes
    With a focus on natural shades, this palette is perfect for creating everyday looks.
    The Tartelette In Bloom Clay Eyeshadow Palette is a highly popular makeup palette created by Tarte Cosmetics. It features a collection of twelve versatile eyeshadow shades that are perfect for creating a variety of stunning eye looks. The palette is known for its richly pigmented, long-wearing, and easy-to-blend formula, making it suitable for both beginners and makeup enthusiasts alike. With a mix of warm browns, neutral mattes, and shimmering metallics, this palette offers endless possibilities to enhance and define your eyes. The packaging is sleek and compact, making it travel-friendly and convenient for on-the-go touch-ups.
    • Number of shades: 12
    • Finish: Matte and metallic
    • Formula: Long-wearing and easy-to-blend clay
    • Color Range: Warm browns, neutral mattes, and shimmering metallics
    • Pigmentation: Highly pigmented
    Tartelette In Bloom Clay Eyeshadow Palette in other rankings
  6. 6
    1
    votes
    This palette features 35 warm-toned shades, making it perfect for creating sunset-inspired looks.
    The Morphe 35O Palette is a highly sought-after makeup palette that has gained immense popularity among makeup enthusiasts. It is known for its versatile range of warm-toned eyeshadows that allow for endless creativity and stunning eye looks. The colors are a mix of matte and shimmer finishes, providing various options for any occasion.
    • Palette Size: 35 eyeshadows
    • Color Range: Warm-toned shades
    • Finish: Matte and shimmer
    • Pigmentation: Highly pigmented
    • Blendability: Easy to blend
  7. 7
    9
    votes
    With a range of red and pink shades, this palette is perfect for creating bold and daring looks.
    The Jeffree Star Cosmetics Blood Sugar Eyeshadow Palette is a highly sought-after makeup palette designed for creating bold and captivating eye looks. This palette features a versatile range of shades inspired by the concept of a surgical room, offering a unique and edgy aesthetic. Each eyeshadow is formulated with Jeffree Star's signature highly pigmented and blendable formula, ensuring vibrant and long-lasting color payoff.
    • Number of shades: 18
    • Finish: Matte, metallic, and pressed pigment
    • Palette size: 225mm x 160mm x 13mm
    • Mirror: Yes
    • Net weight: 1.5g/0.05 oz each shade
  8. 8
    4
    votes

    ABH Soft Glam Palette

    Anastasia Beverly Hills
    Featuring a range of neutral and warm shades, this palette is perfect for creating soft and romantic looks.
    The ABH Soft Glam Palette is a highly popular makeup palette that offers a versatile range of warm and neutral eyeshadow shades. It is known for its luxurious formula, excellent pigmentation, and effortless blendability, making it a favorite among makeup enthusiasts.
    • Number of Shades: 14
    • Color Range: Warm and neutral tones
    • Finish: Matte and shimmer
    • Formula: Highly pigmented and easily blendable
    • Packaging: Sturdy and compact with a mirror
  9. 9
    11
    votes
    With a mix of matte and metallic shades, this palette is perfect for creating glamorous and sophisticated looks.
    The Natasha Denona Biba Eyeshadow Palette is a popular makeup palette in the beauty industry. It has been created by Natasha Denona, a renowned makeup artist and entrepreneur. This palette features a collection of 15 versatile, neutral shades that can be used to create a range of everyday and glamorous eye looks. The shadows are highly pigmented, blendable, and have both matte and shimmer finishes. The Biba palette is known for its luxurious packaging and sleek design, making it a favorite among makeup enthusiasts. The following are ten important specifications of the Natasha Denona Biba Eyeshadow Palette:
    • Number of shades: 15
    • Finish: Matte and shimmer
    • Pigmentation: Highly pigmented
    • Blendability: Blendable
    • Packaging: Luxurious
  10. 10
    8
    votes
    With warm, sunny shades, this palette is perfect for creating fun and playful looks.
    The Colourpop Yes, Please! Eyeshadow Palette is a highly sought-after makeup palette that features a collection of warm and versatile eyeshadow shades. It offers a mix of vibrant oranges, rich browns, and stunning golds, perfect for creating both bold and natural eye looks. The palette is known for its high pigmentation, smooth texture, and easy blendability, making it a favorite among makeup enthusiasts and professionals alike.
    • Number of shades: 12
    • Finish: Matte, metallic, satin
    • Palette size: Medium
    • Shade range: Warm tones
    • Longevity: Long-wearing

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Ranking factors for popular makeup palette

  1. Color Range
    A good makeup palette should offer a versatile range of shades and finishes, enabling the users to create various looks for different occasions. The colors should be well-coordinated and complementary to each other.
  2. Pigmentation
    The pigmentation of the eyeshadows or other makeup products in the palette is crucial as it determines the color payoff and intensity. High-quality pigments ensure the desired results are easily achievable and the makeup lasts longer.
  3. Blendability
    The makeup in the palette should be easy to blend and mix with other colors. Good blendability ensures a seamless and professional-looking finish.
  4. Texture
    Check for the consistency and texture of the makeup in the palette. It should be smooth, creamy, and easy to apply without being too powdery or chalky.
  5. Longevity
    High-quality makeup palettes are long-lasting and can withstand various conditions like heat and humidity without fading or creasing.
  6. Packaging
    A well-designed and sturdy packaging is essential to keep the makeup safe and intact during travel or storage. It should also be visually appealing and user-friendly, with a mirror, brush, or applicator if possible.
  7. Brand Reputation
    Consider the reputation and reviews of the brand producing the makeup palette. Choose a brand known for providing high-quality products that meet the needs of their customers.
  8. Price
    A good makeup palette should be reasonably priced while offering excellent quality, variety, and performance. It's essential to balance between cost and the value it provides.
  9. Cruelty-free and Vegan
    Many people prefer cosmetics that are not tested on animals or contain animal-derived ingredients. Look for makeup palettes that are cruelty-free and vegan if this is important to you.
  10. Skin compatibility
    Make sure the makeup in the palette is suitable for your skin type and does not contain any ingredients you may be allergic or sensitive to.

About this ranking

This is a community-based ranking of the most popular makeup palette. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or palette is missing, feel free to help improve the ranking!

Statistics

  • 1270 views
  • 117 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each palette once every 24 hours. The rank of each palette is then calculated from the weighted sum of all up and down votes.

More information on most popular makeup palette

Makeup palettes have become a must-have item in every makeup lover's collection. These versatile products offer a range of colors and textures that can be used to create endless makeup looks. With so many brands and options available, it can be challenging to determine which palette is the most popular. However, with the help of StrawPoll, we can see the top-ranked makeup palettes based on votes from real makeup enthusiasts. From high-end luxury brands to affordable drugstore options, there is a makeup palette for every budget and preference. So, which palette will come out on top? Let's explore the most popular options and find out!

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