The Most Famous Social Media Influencer: Ranking the Top Influencer in the Industry

Choose the social media influencer you think is the most famous!

Author: Gregor Krambs
Updated on Feb 28, 2024 07:18
Step right into the thrilling world of social media stardom as you help us crown the ultimate champion of influence! At StrawPoll, we're hosting a spectacular showdown of the most famous social media influencers of our time – and we need your vote to decide who takes the top spot. From viral sensations to inspiring trailblazers, these icons have captivated millions with their charisma, creativity, and captivating content. So, don your judges' robes and flex your voting muscles as you rank your favorites or champion a wildcard contender. With your help, we will unveil the undisputed ruler of the social media kingdom! Don't wait – the battle for the title of Most Famous Social Media Influencer awaits your verdict!

Who Is the Most Famous Social Media Influencer?

  1. 1
    With over 157 million followers on Instagram and millions of subscribers on YouTube, Kylie Jenner is considered one of the most influential social media stars. She is known for her makeup line, fashion sense, and lifestyle content.
    Kylie Jenner in other rankings
  2. 2

    Cristiano Ronaldo

    Cristiano Ronaldo
    As one of the most successful soccer players in history, Ronaldo has amassed a huge following on social media. He has over 240 million followers on Instagram and uses his platform to promote his brand and give fans a glimpse into his personal life.
    Cristiano Ronaldo is a popular face in the world of professional football. He is a Portuguese professional footballer who is considered one of the greatest players of all time. Ronaldo has gained fame for his exceptional skills, athleticism, and goal-scoring ability.
    • Birth Date: February 5, 1985
    • Nationality: Portuguese
    • Current Club: Juventus
    • Position: Forward
    • Height: 1.87 meters
    Cristiano Ronaldo in other rankings
  3. 3

    Kim Kardashian

    Kim Kardashian
    Kim Kardashian is a social media giant with over 213 million followers on Instagram. She is known for her fashion sense, beauty line, and reality show Keeping Up With The Kardashians.
    Kim Kardashian is a highly controversial social media personality, reality TV star, and businesswoman. She gained enormous fame and publicity for her extravagant lifestyle, glamorous appearances, and provocative social media presence.
    • Date of Birth: October 21, 1980
    • Nationality: American
    • Occupation: Social media personality, reality TV star, businesswoman
    • Fame: Primarily through her reality TV show 'Keeping Up with the Kardashians'
    • Social Media Following: 200 million+ followers on Instagram
    Kim Kardashian in other rankings
  4. 4
    With over 110 million subscribers on YouTube, PewDiePie is one of the most popular content creators on the platform. He is known for his gaming videos, commentary, and humor.
    PewDiePie is a popular Swedish YouTuber known for his gaming commentary, vlogs, and meme reviews. He gained a massive following for his energetic and sometimes controversial style of content.
    • Subscribers: Over 109 million
    • Video Views: Over 26.8 billion
    • Channel Creation: April 2006
    • Video Uploads: Over 4.3 thousand
    • Content Genres: Gaming, commentary, vlogs, meme reviews
  5. 5
    Selena Gomez is a singer, actress, and social media star with over 232 million followers on Instagram. She uses her platform to promote her music, brand partnerships, and mental health advocacy.
    Selena Gomez in other rankings
  6. 6
    Huda Kattan is a beauty influencer with over 47 million followers on Instagram. She is the founder of Huda Beauty, a makeup line that has become a sensation in the beauty industry.
    Huda Kattan in other rankings
  7. 7
    Lele Pons
    Toglenn · CC BY-SA 4.0

    Lele Pons

    Lele Pons
    Lele Pons is a social media star with over 43 million followers on Instagram. She is known for her comedy skits, music, and acting.
    Lele Pons is a popular Viner known for her comedic videos and relatable content. She gained fame and a large following due to her humorous skits and funny Vine compilations. Lele Pons quickly became one of the most influential Viners of her time.
    • Genre: Comedy
    • Content Style: Relatable and humorous skits
    • Popularity: One of the most popular Viners
    • Vine Follower Count: Over 15 million
    • Collaborations: Collaborated with other popular Viners
    Lele Pons in other rankings
  8. 8
    Nash Grier is a social media star with over 12 million subscribers on YouTube. He is known for his comedy skits, vlogs, and collaborations with other social media stars.
  9. 9
    Lilly Singh
    Philip Romano · CC BY-SA 4.0
    Lilly Singh is a comedian, actress, and YouTube star with over 14 million subscribers. She is known for her humor, motivational content, and activism.
    Lilly Singh in other rankings
  10. 10

    James Charles

    James Charles
    James Charles is a beauty influencer with over 22 million subscribers on YouTube. He is known for his makeup tutorials, beauty collaborations, and brand partnerships.
    James Charles is a popular American beauty YouTuber known for his makeup tutorials and beauty advice. He gained significant attention for his collaboration with famous cosmetic brands. However, he has also faced controversy and criticism regarding certain incidents and social media behavior.
    • Subscribers: More than 22 million
    • Total Views: Over 2.6 billion
    • Joined YouTube: December 1, 2015
    • Content Category: Beauty, Makeup
    • Collaborations: With major beauty brands and other YouTubers
    James Charles in other rankings

Missing your favorite social media influencer?


Ranking factors for famous social media influencer

  1. Reach and Following
    The number of followers and subscribers across different social media platforms, such as Instagram, YouTube, TikTok, Twitter, and Facebook, is an important factor. Influencers with a large following have greater potential to reach and impact a wider audience.
  2. Engagement
    High engagement levels, including likes, comments, shares, and views, are indicators of an influencer's ability to connect with their audience and create meaningful interactions. Influencers who consistently receive high engagement are more likely to be influential and have a significant impact on their followers.
  3. Niches and Expertise
    Specialization in a particular niche or expertise can contribute to an influencer's fame. Influencers who establish themselves as knowledgeable and authoritative in specific areas can attract a dedicated following and have a significant impact on their target audience.
  4. Content Quality
    The quality of the content produced by influencers plays a vital role in their fame. Influencers who consistently produce high-quality, original, and compelling content are more likely to gain recognition and maintain a loyal following.
  5. Brand Collaborations
    Collaborations with well-known brands and endorsement deals can increase an influencer's fame and visibility. Partnerships with respected companies demonstrate the influencer's credibility and can enhance their reputation.
  6. Media Coverage and Recognition
    Influencers who receive media coverage, such as features in magazines, newspapers, or interviews on TV shows, often gain increased recognition and popularity.
  7. Impact and Engagement Beyond Social Media
    Influencers who manage to extend their reach beyond social media platforms and impact offline events, industry trends, or societal conversations tend to be considered more famous.

About this ranking

This is a community-based ranking of the most famous social media influencer. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or Influencer is missing, feel free to help improve the ranking!


  • 224 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each Influencer once every 24 hours. The rank of each Influencer is then calculated from the weighted sum of all up and down votes.

More information on most famous social media influencer

Social media has revolutionized the way we communicate, share information, and connect with others. With the rise of social media platforms such as Instagram, Twitter, and YouTube, a new breed of celebrity has emerged – the social media influencer. These individuals have amassed millions of followers who look to them for inspiration, advice, and entertainment. From beauty and fashion to travel and lifestyle, social media influencers have become an integral part of our daily lives. But who among them is the most famous? This is a question that has sparked countless debates and discussions, with everyone having their own opinion on who deserves the title of the ultimate social media influencer. At StrawPoll, we've gathered thousands of votes and rankings to help answer this question and shed light on the most popular social media influencers in the world.

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