The Most Popular Brand of Crisps, Ranked

Choose the brand you think is the most popular!

Author: Gregor Krambs
Updated on May 23, 2024 06:32
Choosing the right crisps can often be a surprisingly personal decision, shaped by tastes, textures, and memories of enjoyable moments. With myriad options on the market, each claiming to be the best, it can be a challenge to sort through which truly stand out in the eyes of the public. Here, users like you have the chance to cast votes for the crisps you believe deserve recognition. Your participation helps create a dynamic ranking that reflects current preferences and trends. It also assists others in making informed choices when they face the myriad options available in the snack aisle.

What Is the Most Popular Brand of Crisps?

  1. 1


    Walkers is the UK's favorite crisp brand, offering a wide variety of flavors and known for its quality potatoes.
    • Owned by: PepsiCo
    • Introduced: 1948
  2. 2


    Pringles stands out with its unique packaging and saddle-shaped chips, offering a wide range of flavors.
    • Owned by: Kellogg Company
    • Introduced: 1967
  3. 3


    Doritos are known for their bold flavors and triangular shape, popular especially among younger consumers.
    • Owned by: PepsiCo
    • Introduced: 1964
  4. 4


    Lay's is one of the most popular and widely recognized brands of potato chips (crisps) globally, known for its variety of flavors.
    • Owned by: PepsiCo
    • Introduced: 1932
  5. 5

    Cape Cod

    Cape Cod Chips are known for their kettle-cooked, crunchy texture and rich flavors, embodying the craft approach to crisps.
    • Owned by: Campbell Soup Company
    • Introduced: 1980
  6. 6

    Kettle Brand

    Kettle Brand is renowned for its hand-cooked, natural approach to crisps, offering deep flavors and a crunchy texture.
    • Owned by: Campbell Soup Company
    • Introduced: 1978
  7. 7


    Cheetos, famous for their cheesy flavor and fun shapes, are a favorite snack for many around the world.
    • Owned by: PepsiCo
    • Introduced: 1948
  8. 8


    Ruffles are known for their ridged texture, making them ideal for dipping, with a strong presence in North America.
    • Owned by: PepsiCo
    • Introduced: 1958
  9. 9


    Tyrrells offers a premium range of crisps made from locally sourced ingredients, known for their unique flavors and textures.
    • Owned by: KP Snacks
    • Introduced: 2002
  10. 10


    Herr's is an American brand offering a wide variety of snack foods, including popular potato chips with unique flavors.
    • Owned by: Herr Foods Inc.
    • Introduced: 1946

Missing your favorite brand?

Error: Failed to render graph
No discussion started, be the first!

About this ranking

This is a community-based ranking of the most popular brand of crisps. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or brand is missing, feel free to help improve the ranking!


  • 131 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each brand once every 24 hours. The rank of each brand is then calculated from the weighted sum of all up and down votes.

Additional Information

More about the Most Popular Brand of Crisps

Rank #1 for the most popular brand of crisps: Walkers (Source)
Crisps have become a favorite snack worldwide. Their origin dates back to the 19th century. A chef in New York accidentally created them. A customer complained about thick, soggy fried potatoes. In response, the chef sliced them thin and fried them until crisp. The customer loved them, and crisps were born.

Crisps gained popularity quickly. They spread across the United States and then to Europe. The thin, crunchy snack offered a new texture and taste. People enjoyed the convenience and flavor. Soon, companies began to produce them on a larger scale.

The most popular brand of crisps has a storied history. It started as a small operation. Over time, it grew into a household name. The brand focused on quality and consistency. This approach helped it stand out in a crowded market.

Marketing played a key role in its rise. Clever advertising campaigns captured public interest. The brand's logo became iconic. Their packaging stood out on store shelves. They also introduced new flavors to keep customers interested. This strategy paid off. Sales soared, and the brand became a leader in the snack industry.

The brand's success also came from innovation. They invested in new technology to improve production. This ensured that each bag of crisps met high standards. They also focused on distribution. This made their products available in many places. Consumers could find their crisps in grocery stores, vending machines, and even gas stations.

The brand's commitment to quality extended to sourcing ingredients. They used high-quality potatoes and simple seasonings. This approach appealed to health-conscious consumers. They also offered a variety of flavors. There was something for everyone, from classic salted to spicy and exotic options.

The brand didn't stop at just crisps. They expanded their product line. This included other snack options. However, crisps remained their flagship product. Their dedication to this core item kept them at the top.

The rise of health trends posed a challenge. Consumers became more aware of nutrition. The brand adapted by offering healthier options. They reduced salt and fat in some products. They also introduced baked versions. These changes helped them stay relevant.

The brand's global reach is impressive. They operate in many countries. Each market has unique preferences. The brand tailored its products to meet these needs. This flexibility helped them maintain popularity.

Sustainability became a focus in recent years. The brand took steps to reduce its environmental impact. They improved packaging to be more eco-friendly. They also worked on reducing waste in production. These efforts resonated with consumers.

The brand's journey from a small operation to a global leader is remarkable. Their focus on quality, innovation, and marketing set them apart. They adapted to changing consumer needs and trends. This ensured their continued success. Crisps remain a beloved snack, and this brand is a big reason why.

Share this article