The Most Popular Rum in America, Ranked

Choose the rum you think is the most popular!

Author: Gregor Krambs
Updated on May 2, 2024 06:47
In the intricate world of spirits, rum holds a special place with its rich history and diverse styles. Selecting the right rum can be an adventure in itself, given the plethora of options from spiced to aged delights. To assist enthusiasts in navigating this complexity, a ranked list highlighting the favorites in America serves as a vital tool. It simplifies the discovery process, aiding both novices and connoisseurs in making informed decisions. Curating a real-time ranking based on popular vote transforms the way people engage with their preferred rums. Through participating in these rankings, users not only share their preferences but also contribute to a broader appreciation and understanding of what makes each rum stand out. This interaction fosters a community of informed rum lovers who influence future trends and market offerings.

What Is the Most Popular Rum in America?

  1. 1
    62
    votes
    Bacardi is the most popular rum brand in America due to its wide range of products and marketing strategies. Bacardi has been in the market since the 1860s and has grown to become a global company.
    Bacardi is a popular rum brand in America known for its smooth and versatile flavor. It is widely used as a base for cocktails and enjoyed straight or on the rocks. Bacardi rum originates from Cuba and is made using a traditional process that has been perfected over the past century. The brand offers a wide range of rum products, including white, gold, flavored, and premium aged rums.
    • Alcohol by volume (ABV): 40%
    • Type: Rum
    • Origin: Cuba
    • Flavors: Various flavors available
    • Aging process: Different rums available with varying aging periods
  2. 2
    19
    votes
    Captain Morgan
    Jacek Halicki · CC BY-SA 4.0
    Captain Morgan is a popular rum because of its unique flavor and its iconic pirate logo. The brand is known for its spiced rum, which is a favorite among many people.
    Captain Morgan is a popular rum brand in America known for its distinctive and smooth taste. It is often associated with a sense of adventure and the spirit of the Caribbean. The rum is made from molasses and aged in oak barrels, which imparts a rich flavor profile. It is a versatile spirit that can be enjoyed on its own or used in various cocktails.
    • Type: Rum
    • Alcohol by Volume (ABV): 35-40%
    • Origin: Jamaica (Originally), Puerto Rico (Current Production)
    • Color: Amber
    • Flavor Profile: Smooth, sweet, and tropical
  3. 3
    19
    votes
    Malibu is a popular rum brand because of its tropical flavor and its versatility. The brand is known for its coconut-flavored rum, which is a favorite among many people.
    Malibu is a picturesque beach town located in California, renowned for its stunning coastal landscapes and luxurious beachfront properties. Situated along the Pacific Coast Highway, Malibu offers a perfect blend of beach culture, celebrity glamour, and natural beauty. The town is nestled between the Santa Monica Mountains and the sparkling Pacific Ocean, providing breathtaking views from every vantage point.
    • Location: Southern California
    • Population: Approximately 12,800
    • Beaches: Over 20 miles of pristine coastline
    • Surfing: Celebrated surf spots like Surfrider Beach and Zuma Beach
    • Celebrities: Favored sanctuary for numerous celebrities
  4. 4
    14
    votes
    Cruzan is a popular rum brand because of its high-quality products and its dedication to the craft of rum-making. The brand is known for its many varieties of rum, including spiced, flavored, and aged rums.
    Cruzan is a premium rum brand from the United States known for its smooth, high-quality spirits. With a rich heritage dating back to 1760, Cruzan rums are crafted using traditional methods and only the finest ingredients. Made on the island of St. Croix in the U.S. Virgin Islands, Cruzan rums offer a wide range of flavors and expressions, appealing to both casual drinkers and connoisseurs alike.
    • Type: Rum
    • Country of Origin: United States
    • Created in: 1760
    • Base Ingredient: Molasses
    • Distillation: Column
  5. 5
    22
    votes

    Mount Gay

    Mount Gay Distilleries Ltd.
    Mount Gay is a popular rum brand because of its rich history and its dedication to quality. The brand is known for its premium rums, which are aged for up to 10 years.
    Mount Gay is a renowned rum brand that is widely regarded as one of the most popular rums in America. Known for its exceptional quality and rich heritage, Mount Gay has been producing top-notch rums for over three centuries. It is a true representation of Barbadian craftsmanship and is highly sought after by rum enthusiasts and connoisseurs around the world.
    • Country of Origin: Barbados
    • Type of Rum: Aged, Single Blended
    • Age Statement: Varies, from 2 years to over 30 years
    • ABV (Alcohol by Volume): Varies, typically range from 40% to 50%
    • Color: Amber to dark mahogany
  6. 6
    16
    votes
    Sailor Jerry is a popular rum brand because of its unique flavor and its association with tattoo culture. The brand is known for its spiced rum, which is a favorite among many people.
    Sailor Jerry in other rankings
  7. 7
    14
    votes
    Appleton Estate
    Willrobs · CC BY-SA 3.0

    Appleton Estate

    Appleton Estate
    Appleton Estate is a popular rum brand because of its commitment to quality and its unique Jamaican flavor. The brand is known for its aged rums, which are aged for up to 21 years.
    Appleton Estate is a highly regarded brand of rum that is widely popular in America. Known for its exceptional quality and smooth taste, Appleton Estate rums are made with the finest sugarcane molasses and traditional distillation techniques. The brand is synonymous with Jamaican rum, as all Appleton Estate rums are crafted in the heart of Jamaica. With a rich history dating back to 1749, Appleton Estate continues to be a favorite choice among rum enthusiasts around the world.
    • Type: Rum
    • Origin: Jamaica
    • Alcohol by Volume (ABV): Varies depending on the specific product, typically ranging from 40% to 43%
    • Age: Varies depending on the specific product, ranging from 3 years to 21 years
    • Distillation: Pot still and column still
  8. 8
    10
    votes
    Goslings is a popular rum brand because of its unique flavor and its association with the Bermuda Triangle. The brand is known for its dark rum, which is a favorite among many people.
    Goslings is a popular rum brand known for its distinct dark and rich flavor profile. It is a Bermuda-based rum that has gained significant popularity in America and around the world.
    • Type: Dark rum
    • Alcohol by volume: 40%
    • Color: Deep amber
    • Aging: Aged in oak barrels for several years
    • Flavor profile: Rich, full-bodied, with notes of molasses, caramel, and tropical fruits
  9. 9
    7
    votes
    Kraken is a popular rum brand because of its unique bottle design and its association with the mythical sea creature. The brand is known for its spiced rum, which is a favorite among many people.
    Kraken is a popular Bitcoin app that serves as a cryptocurrency exchange platform, allowing users to buy, sell, and trade various cryptocurrencies including Bitcoin. It offers a wide range of features and trading options to cater to both beginners and experienced traders.
    • Founded: 2011
    • Headquarters: San Francisco, California, United States
    • Supported Cryptocurrencies: Bitcoin, Ethereum, Litecoin, Ripple, and more
    • Fiat Currencies Supported: USD, EUR, CAD, JPY, GBP, and more
    • Trading Options: Spot trading, Margin trading, Futures trading
  10. 10
    14
    votes

    Don Q

    Serralles Distillery
    Don Q is a popular rum brand because of its high-quality products and its dedication to crafting the perfect rum. The brand is known for its premium rums, which are aged for up to 10 years.
    Don Q is a well-known rum brand in America that offers a range of premium quality rums. It is crafted in Puerto Rico using traditional methods and the finest ingredients, resulting in a smooth and flavorful spirit with a distinctive Caribbean character. Don Q rums are widely appreciated for their versatility and are enjoyed both straight and in various cocktails.
    • Origin: Puerto Rico
    • Type: Rum
    • Alcohol by Volume (ABV): Varies by expression, typically 40% - 50%
    • Aging: Varies by expression, from unaged to up to 10 years in oak barrels
    • Flavors: Dependent on expression, including notes of vanilla, caramel, oak, tropical fruits

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Ranking factors for popular rum

  1. Sales volume
    The quantity of rum sold in the United States would be a primary indicator of popularity. The more bottles sold by a brand, the more popular it is among customers.
  2. Market share
    This relates to the sales volume as a percentage of the total rum market in the United States. Brands with a higher market share would naturally rank higher in terms of popularity.
  3. Brand reputation and recognition
    The status and recognition of a rum brand in the market play a crucial role in determining its popularity. Brands with a strong reputation and high brand recall among customers will rank higher in popularity.
  4. Price point and affordability
    Affordable and competitively priced rum brands may be more popular among customers because they are accessible to a wider customer base.
  5. Taste and quality
    Consumers often base their buying decisions on the taste and quality of a product, especially in the case of alcoholic beverages. Rum brands that consistently deliver great taste and high-quality products will be more popular among customers.
  6. Awards and accolades
    Winning prestigious industry awards and accolades can help boost the popularity of a rum brand. Awards signify recognition from industry experts and peers, which can enhance a brand's appeal to consumers.
  7. Distribution network
    The availability of a rum brand in stores, bars, and restaurants across the United States is essential in determining its popularity. The more widely available a brand is, the easier it is for consumers to purchase and consume it.
  8. Marketing and advertising efforts
    A strong marketing and advertising campaign can help raise brand awareness and drive sales, ultimately boosting the popularity of a rum brand among consumers.
  9. Social media presence and engagement
    A strong and active social media presence can enhance the popularity of a rum brand, as it serves as a platform for engaging with customers and building brand loyalty.
  10. Customer reviews and testimonials
    Positive customer reviews and testimonials can help sway potential customers and boost a rum brand's popularity. The more positive reviews a brand receives, the more popular it becomes among consumers.

About this ranking

This is a community-based ranking of the most popular rum in America. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or rum is missing, feel free to help improve the ranking!

Statistics

  • 2303 views
  • 198 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each rum once every 24 hours. The rank of each rum is then calculated from the weighted sum of all up and down votes.

More information on most popular rum in america

Rum, a distilled alcoholic beverage made from sugarcane byproducts or molasses, has a rich history in America dating back to the colonial era. In fact, rum was one of the most popular alcoholic drinks in America during the 18th century. Today, rum is still a popular choice among drinkers, with various styles and flavors to choose from. From spiced to dark to white, the options are endless. But what is the most popular rum in America? StrawPoll is here to find out with our user-generated polls and rankings.

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