The Most Popular Energy Drink in America, Ranked

Choose the energy drink you think is the most popular!

Author: Gregor Krambs
Updated on May 13, 2024 06:37
For many of us, keeping up with the fast pace of daily life means reaching for an energy drink. These beverages promise to boost our alertness and enhance our performance, whether at work, during sports, or in studies. However, with an abundance of brands and flavors on the market, choosing the right one becomes a challenge. By ranking these drinks, we can help you see which options are the favorites across the country. This ranking system relies on your input. Each vote helps shape the list, making it more reflective of what's truly appreciated by energy drink consumers. Whether you're a fan of the classic flavors or the new, innovative blends, your opinions play a crucial role. Join others in casting your vote and see how your favorite stacks up against the competition.

What Is the Most Popular Energy Drink in America?

  1. 1
    54
    votes
    Red Bull
    Klaas van Buiten · CC BY-SA 4.0
    Red Bull is the most popular energy drink in America, with a market share of 43.1%. The brand has been around since 1987 and is known for its distinctive taste and marketing campaigns.
    The Red Bull logo is a simple and iconic representation of two red bulls charging at each other. It is a powerful symbol of energy and strength.
    • Logo Color: Red
    • Logo Style: Abstract
    • Logo Shape: Round
    • Mascot: Bulls
    • Composition: Symmetrical
    Red Bull in other rankings
  2. 2
    31
    votes
    Monster Energy
    Bxxiaolin · CC BY-SA 4.0

    Monster Energy

    Monster Beverage Corporation
    Monster Energy is the second most popular energy drink in America, with a market share of 39.9%. The brand is known for its wide range of flavors and its association with extreme sports and music events.
    Monster Energy is a popular energy drink that claims to boost energy levels and increase alertness. It often features a bold black can with a distinctive neon green logo. The drink is known for its high caffeine content and combination of various stimulants and sugars.
    • Caffeine content: 160mg per 16 fl oz (473ml)
    • Carbonation: Fizzy
    • Calories: 110 per 16 fl oz (473ml)
    • Sugar content: 54g per 16 fl oz (473ml)
    • Size options: Comes in various sizes: 8 fl oz, 16 fl oz, 24 fl oz, etc.
    Monster Energy in other rankings
  3. 3
    21
    votes
    Rockstar Energy
    Liggi953 · CC BY-SA 4.0

    Rockstar Energy

    Russell Weiner
    Rockstar Energy is the third most popular energy drink in America, with a market share of 10.7%. The brand has a loyal following among gamers and is also associated with extreme sports and music events.
    Rockstar Energy is a highly popular energy drink in America known for its strong and bold flavor. It is a carbonated beverage designed to provide an energy boost, making it perfect for those who need an extra kick during the day. With a distinctive branding and edgy image, Rockstar Energy has gained a significant following among athletes, students, and professionals alike.
    • Caffeine Content: 160mg per 16 fl oz can
    • Flavor Variety: Over 20 flavors, including original, zero-carb, and fruit punch
    • Caloric Value: 140 calories per 16 fl oz can
    • Size Options: Available in 16 fl oz and 24 fl oz cans
    • Sugar Content: Around 30g of sugar per 16 fl oz can
  4. 4
    15
    votes
    NOS Energy
    Rince111 · CC BY-SA 4.0

    NOS Energy

    NOS Energy Company
    NOS Energy is the fourth most popular energy drink in America, with a market share of 2.3%. The brand is known for its high caffeine content and association with car racing events.
    NOS Energy is a popular energy drink in America known for its high-energy formula and bold flavors. It is specially formulated to provide a boost of energy and enhance performance during physical or mental activities. NOS Energy is a carbonated beverage that is often consumed by adventurers, athletes, and individuals looking for a quick and sustained energy boost. It is known for its eye-catching packaging and iconic logo featuring a lightning bolt.
    • Caffeine Content: 160 mg per 16 fl oz can
    • Carbonation Level: High
    • Calories: 210 per 16 fl oz can
    • Sugar Content: 54 g per 16 fl oz can
    • Flavor Varieties: Multiple, including Original, Charged Citrus, GT Grape, Nitro Mango, and more
  5. 5
    10
    votes

    Amp Energy

    PepsiCo
    Amp Energy is the fifth most popular energy drink in America, with a market share of 1.5%. The brand is owned by PepsiCo and is known for its citrus flavor and association with action sports.
    Amp Energy is a highly popular energy drink in America known for its intense and refreshing taste. It is designed to provide an instant boost of energy, making it ideal for those who need to stay active and focused throughout the day.
    • Caffeine Content: 160 mg per 16 fl oz (473 mL)
    • Calories: 110 calories per 16 fl oz (473 mL)
    • Carbonation: Carbonated
    • Flavors: Various flavors available, including Original, Strawberry Limeade, Cherry Blast, and Watermelon
    • Sugar Content: 54 g per 16 fl oz (473 mL)
  6. 6
    8
    votes

    Full Throttle

    The Coca-Cola Company
    Full Throttle is the sixth most popular energy drink in America, with a market share of 1.1%. The brand is owned by Coca-Cola and is known for its fruity flavors and association with car racing events.
    Full Throttle is a popular energy drink in America known for its strong and intense flavor. It is a carbonated beverage that provides a quick and effective energy boost for those looking to stay energized and focused throughout their day.
    • Caffeine Content: 160mg per 16 fl. oz can
    • Flavor Options: Original, Blue Agave, Fury, Red Berry, Citrus
    • Calories: 220 calories per 16 fl. oz can
    • Sugar Content: 54g per 16 fl. oz can
    • Vitamin B6: 400% of the recommended daily value per 16 fl. oz can
  7. 7
    13
    votes

    Bang Energy

    VPX Sports
    Bang Energy is the seventh most popular energy drink in America, with a market share of 0.8%. The brand is known for its high caffeine content and association with bodybuilding and fitness events.
    Bang Energy is a popular energy drink in America known for its high caffeine content and bold flavors. It is designed to provide a boost in energy and enhance focus. Created by Bang Energy, a brand under the parent company VPX Sports, the beverage has gained a significant following among fitness enthusiasts and individuals seeking a mental and physical energy boost.
    • Caffeine Content: 300mg per can
    • Flavors: Multiple bold flavors like Cotton Candy, Bangster Berry, and Sour Heads
    • Calories: 0 calories per can
    • Carbonation: Lightly carbonated
    • Vitamins: Enriched with B-vitamins
  8. 8
    7
    votes

    XS Energy

    Amway
    XS Energy is the eighth most popular energy drink in America, with a market share of 0.5%. The brand is owned by Amway and is marketed as a healthier alternative to traditional energy drinks.
    XS Energy is a popular energy drink in America known for its refreshing taste and invigorating effects. It provides a boost of energy to help individuals stay focused and energized throughout the day. Created by Amway, a leading direct selling company, XS Energy is designed to provide a healthier alternative to other energy drinks by incorporating natural ingredients.
    • Flavors: Variety of flavors available
    • Caffeine Content: 80mg per 8.4 oz. serving
    • Sugar Content: Zero sugar
    • Calorie Content: 10 calories per 8.4 oz. serving
    • Vitamin Content: Contains B-vitamins and vitamin C
  9. 9
    3
    votes

    Adrenaline Shoc

    Killer Creamery LLC
    Adrenaline Shoc is the ninth most popular energy drink in America, with a market share of 0.4%. The brand is known for its natural ingredients and association with outdoor activities.
    Adrenaline Shoc is a popular energy drink in America that is known for its energizing and refreshing qualities. It is designed to provide a boost of energy, focus, and mental clarity for active individuals.
    • Caffeine Content: 300mg per can
    • Calories: 0 calories
    • Sugar Content: No added sugar
    • Flavor Options: Black Cherry, Fruit Punch, Watermelon, Cotton Candy
    • Vitamin B12: 300% Daily Value per can
  10. 10
    3
    votes

    5-hour Energy

    Living Essentials
    5-hour Energy is the tenth most popular energy drink in America, with a market share of 0.3%. The brand is known for its small size and high caffeine content, and is marketed as a quick energy boost for busy people.
    5-hour Energy is a widely popular energy drink in America known for its fast-acting and long-lasting effects. It is designed to provide an energy boost and increase focus and alertness. The formula is sugar-free and contains a blend of vitamins, amino acids, and nutrients that are believed to enhance physical and mental performance. It is conveniently packaged in a small 2-ounce bottle, making it easy to consume on the go.
    • Size: 2 ounces
    • Sugar Content: Sugar-free
    • Caffeine Content: 200mg per serving
    • Vitamin B6: 40mg
    • Vitamin B12: 500mcg

Missing your favorite energy drink?

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Ranking factors for popular energy drink

  1. Sales volume
    The number of units sold or the revenue generated by the energy drink brand can be used to measure its popularity.
  2. Market share
    The percentage of the overall energy drink market captured by the specific brand in comparison to its competitors.
  3. Consumer reviews and ratings
    The opinions and feedback from customers can be an indicator of the brand's popularity and overall reputation.
  4. Brand awareness
    How well-known the energy drink brand is among consumers, and the degree to which people can identify and recall the brand.
  5. Brand loyalty and repeat purchase rate
    The willingness of consumers to continuously purchase the energy drink and their commitment to the brand.
  6. Social media presence and engagement
    The number of followers, likes, and shares the energy drink brand has on social media platforms, and consumer interaction with the brand on those platforms.
  7. Sponsorships and endorsements
    The associations the energy drink brand has with famous personalities, sports teams, or events. Sponsorships and endorsements can boost brand recognition and popularity.
  8. Ingredients and nutritional content
    The quality, safety, and health benefits of the energy drink ingredients can contribute to its popularity.
  9. Taste and flavor variety
    Consumer preference for the taste and the variety of flavors offered can impact the popularity of an energy drink.
  10. Availability and distribution
    The ease with which consumers can find and purchase the energy drink across various locations, both online and offline. A larger distribution network can contribute to higher popularity.
  11. Pricing and affordability
    The price of the energy drink relative to competitors and its perceived value can affect consumer preference.
  12. Advertising and marketing efforts
    The effectiveness of the brand's advertising campaigns, promotions, and marketing strategies in influencing consumer behavior and attracting new customers.

About this ranking

This is a community-based ranking of the most popular energy drink in America. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or beverage is missing, feel free to help improve the ranking!

Statistics

  • 3871 views
  • 168 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each beverage once every 24 hours. The rank of each beverage is then calculated from the weighted sum of all up and down votes.

More information on most popular energy drink in america

Energy drinks have become increasingly popular in America over the past decade, with many people turning to them as a way to combat fatigue and improve their overall productivity. These drinks are typically high in caffeine and sugar, providing a quick burst of energy that can help people power through their day. There are a wide variety of energy drinks available on the market, each with their own unique flavors and ingredients. Some of the most popular brands in America include Red Bull, Monster, and Rockstar. Each of these drinks has its own dedicated fanbase, with many people swearing by their favorite brand. Despite their popularity, energy drinks have also been the subject of controversy in recent years. Some studies have linked excessive consumption of these drinks to health problems such as heart attacks and seizures, leading to increased scrutiny and regulation of the industry. Despite these concerns, energy drinks continue to be a popular choice for many Americans looking for a quick energy boost. With so many different brands and flavors to choose from, there's sure to be an energy drink out there that's perfect for you.

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