The Most Popular Hashtag on YouTube, Ranked

Choose the hashtag you think is the most popular!

Author: Gregor Krambs
Updated on May 17, 2024 06:40
When watching videos on YouTube, users often encounter a variety of hashtags that help categorize content, making it easier to find topics of interest. These tags range from broad to niche, each serving as a gateway to a collection of videos. Understanding which hashtags are the most popular can help new content creators align their videos with trends and viewers find appealing content more efficiently. On this site, the power to influence which hashtags are seen as most valuable lies in your hands. By voting for the hashtags you find most useful or entertaining, you help shape the trend landscape on YouTube. This dynamic listing updates based on user input, reflecting real-time preferences and emerging trends, making it an essential tool for anyone invested in the YouTube community.

What Is the Most Popular Hashtag on YouTube?

  1. 1
    198
    votes
    This is the most popular hashtag on YouTube, as it is used by creators and viewers alike to identify content related to the platform. It has been used over 1.5 billion times to date.
    "#YouTube" is a widely used hashtag on the YouTube platform that is used to categorize and group together videos related to various topics. It is a way for content creators and viewers to easily find and connect with videos that share a common theme or subject matter. The hashtag is prominently displayed in the video title or description, allowing users to click on it to view other videos using the same hashtag.
    • Hashtag Symbol: #
    • Usage: Categorizing and grouping videos
    • Platform: YouTube
    • Purpose: Discoverability and community building
    • Location: Displayed in video titles or descriptions
  2. 2
    61
    votes
    This hashtag is used by creators who film themselves going about their day-to-day lives, sharing their experiences and thoughts with their audience. It has been used over 600 million times.
    The #vlog hashtag on YouTube refers to a type of video content known as vlogging, where individuals document and share their daily lives, experiences, and opinions with their audience. Vlogs often feature a mix of personal reflections, storytelling, entertainment, and sometimes collaborations with other YouTubers or celebrities.
    • Video Format: Mainly in 1080p or 4K
    • Video Length: Typically ranging from a few minutes to over an hour
    • Frequency: Varies, from daily to weekly or occasional uploads
    • Content Style: Informal, conversational, and often featuring a host addressing the camera directly
    • Topics Covered: Vlogs can cover a wide range of topics such as travel, lifestyle, fashion, beauty, comedy, advice, or daily routines
  3. 3
    52
    votes
    This hashtag is used to identify content related to music, such as music videos, concerts, and covers. It has been used over 500 million times.
    The hashtag #music on YouTube is widely used to categorize and discover various music-related content on the platform. It encompasses a broad range of music genres, from pop and rock to hip-hop and classical.
    • Number of videos: Countless
    • Number of views: In the billions
    • Content diversity: Vast
    • Music genres: All genres
    • User engagement: High
  4. 4
    59
    votes
    This hashtag is used to identify content related to video games, such as gameplay footage, reviews, and tutorials. It has been used over 300 million times.
    The #gaming hashtag is one of the most popular and widely used hashtags on YouTube. It is primarily used to categorize and identify content related to video games and gaming culture. Videos with the #gaming hashtag cover a variety of topics including gameplay, walkthroughs, let's plays, reviews, tips, tricks, and discussions.
    • Hashtag popularity: Extremely high
    • Content type: Video games and gaming culture
    • Topics covered: Gameplay, walkthroughs, let's plays, reviews, tips, tricks, discussions
    • Engagement: Large community participation
    • Video genres: Action, adventure, role-playing, sports, strategy, etc.
  5. 5
    51
    votes
    This hashtag is used to identify content that is humorous or entertaining in nature. It has been used over 200 million times.
    The '#funny' hashtag on YouTube is a popular category that features videos aimed at entertaining and making viewers laugh. It includes a wide range of content, including funny skits, comedy routines, humorous vlogs, prank videos, and funny animal clips.
    • Category: Humor/Comedy
    • Video Length: Varies (short clips to full-length episodes)
    • Content Type: Funny skits, comedy routines, vlogs, prank videos, funny animal clips
    • Viewership: Millions of viewers worldwide
    • Engagement: High viewer engagement and interaction through likes, comments, and shares
  6. 6
    26
    votes
    This hashtag is used to identify content related to makeup, skincare, and fashion. It has been used over 100 million times.
    The #beauty hashtag on YouTube is a popular tag used to categorize and search for content related to beauty, makeup, skincare, and fashion. It is widely used by creators and viewers alike to explore the latest trends, product reviews, tutorials, and styling tips in the beauty industry.
    • Number of videos: Millions
    • Total views: Billions
    • Average video length: 10-15 minutes
    • Video formats: HD, 4K, 8K
    • Popular subcategories: Makeup tutorials, skincare routines, product hauls, fashion lookbooks
  7. 7
    18
    votes
    This hashtag is used to identify content related to cooking, recipes, and food reviews. It has been used over 70 million times.
    The hashtag #food is widely used on social media platforms to share content related to food and gastronomy. It encompasses a wide range of posts including food photography, recipes, restaurant recommendations, cooking tips, and more.
    • Usage: Millions of posts daily
    • Popularity: One of the most popular hashtags on social media
    • Content: Images/videos of food, recipes, food-related discussions
    • Community: Engaged community of food enthusiasts, influencers, chefs, and food bloggers
    • Inspiration: Source of culinary inspiration and ideas
  8. 8
    29
    votes
    This hashtag is used to identify content related to travel, such as vlogs, destination guides, and reviews. It has been used over 50 million times.
    The hashtag #travel is used to share and explore content related to travel experiences, destinations, and tips. It is commonly used by individuals, influencers, and brands in the travel industry to showcase their adventures and inspire others to explore the world.
    • Usage Frequency: Millions of posts
    • Target Audience: Travel enthusiasts
    • Content Type: Photos, videos, travel guides
    • Tags Similar to: #wanderlust, #explore, #adventure
    • Trending Topics: Sustainable travel, solo travel, luxury travel
  9. 9
    18
    votes
    This hashtag is used to identify content related to exercise, workout routines, and healthy living. It has been used over 30 million times.
    The hashtag #fitness is used to categorize and discover content related to physical fitness and overall well-being.
    • Usage: Over 200 million posts
    • Reach: Global
    • Content: Workout routines, healthy recipes, fitness tips, progress updates, motivational quotes
    • Community: Supportive and encouraging
    • Engagement: High, with active discussions and interactions
  10. 10
    15
    votes
    This hashtag is used to identify content that provides instruction or guidance on a particular topic, such as DIY projects, makeup tutorials, and coding lessons. It has been used over 20 million times.
    The #tutorial hashtag on YouTube is used to tag videos that provide instructional content and step-by-step guides on various topics. These videos aim to educate and teach viewers various skills, techniques, or processes.
    • Hashtag usage: Videos tagged with #tutorial provide instructional content
    • Content: Step-by-step guides, educational videos
    • Topics: Vast range of subjects including technology, beauty, crafts, cooking, gaming, and more
    • Audience: General viewers interested in learning or acquiring new skills
    • Engagement: Active comment sections for viewers to ask questions or request further explanations

Missing your favorite hashtag?

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Discussion

Ranking factors for popular hashtag

  1. Volume of use
    Check the number of videos that use the hashtag, as popular hashtags typically have a high number of videos associated with them.
  2. Engagement metrics
    Monitor the engagement levels of videos using the hashtag in terms of views, likes, comments, and shares. A popular hashtag should have a good amount of activity around it.
  3. Relevance and trendiness
    Consider whether the hashtag is related to current trends, news, or popular culture. Hashtags that are connected to timely and relevant happenings often gain more popularity.
  4. Organic growth
    Look for hashtags that are growing in popularity organically, rather than those that are being heavily promoted or artificially boosted through influencer campaigns or paid advertisements.
  5. Time period
    Analyze the popularity of a hashtag over a specific period, such as the past week, month, or year, to gain insight into its overall performance and position in the ranking.
  6. Cross-platform usage
    Check if the hashtag is popular on other social media platforms, as a strong presence across multiple platforms can be a good indicator of popularity.
  7. Audience demographics
    Evaluate the target audience of the hashtag to ensure its relevance and appeal for the intended viewership.
  8. Content quality
    Assess the quality of the videos associated with the hashtag, as popular hashtags tend to have consistently high-quality content.
  9. Creator influence
    Take note of well-known YouTube creators who use the hashtag, as the endorsement and contribution of popular creators can help boost a hashtag's popularity.
  10. Sustainability
    Examine whether the hashtag has the potential to remain popular over time or if it is only temporarily trending due to a specific event or trend.

About this ranking

This is a community-based ranking of the most popular hashtag on YouTube. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or hashtag is missing, feel free to help improve the ranking!

Statistics

  • 15833 views
  • 191 votes
  • 10 ranked items

Movers & Shakers

Voting Rules

A participant may cast an up or down vote for each hashtag once every 24 hours. The rank of each hashtag is then calculated from the weighted sum of all up and down votes.

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More information on most popular hashtag on youtube

Background Information: Most Popular Hashtags on YouTube Hashtags are one of the most popular ways for users to find content on social media platforms, including YouTube. These tags allow users to easily search for and discover videos related to a specific topic or theme. YouTube hashtags can be added to video titles, descriptions, and comments, making it easier for users to find relevant content. So, what is the most popular hashtag on YouTube? According to recent data, #music is the most popular hashtag on YouTube, with over 1 billion videos using this tag. Other popular hashtags include #fashion, #beauty, #gaming, and #vlogs. Hashtags have become an essential tool for content creators and marketers to reach a wider audience and increase their visibility on the platform. By using relevant hashtags, content creators can attract new viewers and grow their subscriber base. In conclusion, hashtags play a crucial role in the discovery and promotion of content on YouTube. With the right hashtags, content creators can reach a wider audience and engage with their viewers on a deeper level.

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