The Most Popular Biscuit in the World, Ranked

Choose the biscuit you think is the most popular!

Author: Gregor Krambs
Updated on May 7, 2024 06:30
Debates often arise at tea times and casual gatherings about which biscuit satisfies the sweet tooth the best. Such discussions sometimes need a little help to find a consensus or at least, to see where popular opinion leans. Having a clear, ranked list of beloved biscuits can settle these friendly disputes, and perhaps introduce new options to try at the next tea break. By contributing your opinion through voting, you actively shape this dynamic list, ensuring it reflects current tastes and preferences. Each vote helps newcomers and biscuit aficionados alike understand the crowd favorites and can influence what you might find stocked on store shelves. Encouraging participation ensures that the list remains fresh and relevant.

What Is the Most Popular Biscuit in the World?

  1. 1
    30
    votes
    This popular sandwich cookie has a creamy filling between two chocolate wafers and is enjoyed by people all over the world. It has been around since 1912 and continues to be a top-selling biscuit.
    Oreo is a popular sandwich cookie that consists of two chocolate wafers filled with a sweet, creamy filling. It is known for its distinct flavor and iconic design, featuring an embossed pattern on the wafer exterior. The cookie has a satisfying crunch while the creamy filling provides a delicious contrast. Oreo is enjoyed by people of all ages around the world.
    • Flavor: Chocolate
    • Texture: Crunchy
    • Filling: Sweet and creamy
    • Design: Embossed pattern on wafers
    • Size: Standard size: approximately 1.75 inches (4.4 cm) in diameter
  2. 2
    41
    votes
    This simple biscuit made from wholemeal flour and sugar is a classic in the UK and other European countries. It is often enjoyed with a cup of tea and has been around for over 120 years.
    The Digestive is a popular biscuit in the UK known for its distinctive texture and taste. It is a semi-sweet biscuit with a wheaty flavor and a slightly crumbly texture. The biscuits are typically round with a pattern of small holes on the surface. They can be enjoyed on their own or paired with tea or coffee. The Digestive is one of the oldest and most popular biscuits in the UK.
    • Type: Biscuit
    • Flavor: Wheaty and semi-sweet
    • Texture: Slightly crumbly
    • Shape: Round
    • Surface: Pattern of small holes
  3. 3
    33
    votes
    Chocolate Chip Cookie
    Evan-Amos · Public domain
    Ruth Wakefield
    This American classic has become a global favorite with its soft, chewy texture and chunks of chocolate in every bite. It was invented in the 1930s and has since been a staple in households around the world.
    The Chocolate Chip Cookie is a beloved sweet treat that combines the rich flavors of chocolate and buttery dough. It is a classic American cookie that has gained global popularity for its irresistible taste and texture.
    • Size: Typically 2-3 inches in diameter
    • Texture: Soft and chewy, with a slightly crispy outer edge
    • Flavor: Sweet, with a perfect balance of chocolate and buttery notes
    • Ingredients: Including flour, butter, sugar, chocolate chips, and vanilla extract
    • Variations: Various adaptations include using different types of chocolate (dark, milk, white), nuts (pecans, walnuts), or adding oatmeal
    Chocolate Chip Cookie in other rankings
  4. 4
    13
    votes
    This buttery biscuit originated in Scotland and is made with flour, sugar, and lots of butter. It has a rich, crumbly texture and is often served during holidays and special occasions.
    Shortbread is a traditional Scottish biscuit characterized by its rich, buttery and crumbly texture. It is a sweet and indulgent treat that is often enjoyed with a cup of tea or coffee. Shortbread is known for its simple yet delicious flavor profile, making it a timeless classic in the world of biscuits.
    • Butter: Shortbread is made with generous amounts of butter, which gives it its signature richness and tender texture.
    • Sugar: Granulated sugar is used to add sweetness and to create a delicate crunch on the exterior of the biscuit.
    • Flour: Traditionally, shortbread is made with simple ingredients, including all-purpose flour, which contributes to its crumbly texture.
    • Ratio: The classic shortbread recipe calls for equal parts butter, sugar, and flour, resulting in a perfect balance of flavors.
    • Shape: Shortbread is often formed into round or rectangular shapes, and it may feature decorative patterns using a fork or cookie stamp.
  5. 5
    2
    votes
    This spiced biscuit is popular in many countries, especially during the winter holidays. It is made with ginger, cinnamon, and molasses and can come in a variety of shapes and sizes.
    Gingerbread is a traditional spiced biscuit that has a rich, deep flavor with hints of ginger, cinnamon, nutmeg, and cloves. It has a slightly crunchy texture on the outside while being soft and chewy on the inside. Gingerbread biscuits are often cut into various shapes, such as gingerbread men or houses, and decorated with icing or candies. They are commonly enjoyed during the holiday season and are a popular treat for both children and adults.
    • Ingredients: Ginger, cinnamon, nutmeg, cloves, flour, butter, brown sugar, molasses, eggs, baking powder
    • Texture: Slightly crunchy exterior, soft and chewy interior
    • Flavor: Rich, deep, and spicy with hints of ginger, cinnamon, nutmeg, and cloves
    • Shapes: Commonly cut into various shapes, such as gingerbread men or houses
    • Decoration: Often decorated with icing, candies, or confectionery
  6. 6
    6
    votes
    Fig Newtons
    Evan-Amos · Public domain
    This unique biscuit has a soft, chewy texture and is filled with sweet fig paste. It has been around since 1891 and has become a beloved snack for many people.
    Fig Newtons is a type of biscuit that has a soft, cake-like exterior filled with a sweet fig paste. It is an iconic product in the United States, known for its distinctive rectangular shape and fig-flavored filling. The biscuit has a slightly chewy texture and a balanced combination of sweetness from the fig filling and a touch of cookie-like flavor from the outer layer.
    • Shape: Rectangular
    • Texture: Soft and chewy
    • Flavor: Fig
    • Outer layer: Cake-like biscuit
    • Origin: United States
    Fig Newtons in other rankings
  7. 7
    11
    votes
    This Belgian biscuit has a caramelized flavor and is often served with coffee or tea. It has gained popularity in recent years and can now be found in many countries around the world.
    Biscoff is a popular biscuit that originated in Belgium. It is commonly known as Speculoos in Europe and Cookie Butter in the United States.
    • Flavor: Biscoff biscuits have a distinct caramelized flavor with hints of cinnamon and other spices.
    • Texture: They have a crisp and crunchy texture, making them perfect for enjoying on their own or for dunking in coffee or tea.
    • Shape: Biscoff biscuits are typically rectangular-shaped, featuring a unique pattern on one side.
    • Ingredients: The main ingredients in Biscoff biscuits include wheat flour, sugar, vegetable oils, and spices.
    • Suitable for: Biscoff biscuits are suitable for vegetarians and vegans as they do not contain any animal products.
  8. 8
    14
    votes
    Jammie Dodgers
    Paul Hurst · CC BY-SA 2.5

    Jammie Dodgers

    Burton's Biscuit Company
    This British biscuit has a layer of jam sandwiched between two shortbread biscuits. It has been around since the 1950s and is a favorite among children and adults alike.
    Jammie Dodgers are a popular biscuit in Britain known for their playful and fruity flavor combination. These biscuits consist of two circular shortbread cookies with a sweet and sticky raspberry or strawberry jam filling. The top cookie often has a cute heart-shaped hole in the center, revealing a glimpse of the jam beneath. Jammie Dodgers are loved by people of all ages and are often enjoyed with a cup of tea or as a quick snack.
    • Flavor: Raspberry or Strawberry Jam
    • Biscuit Type: Shortbread cookies
    • Shape: Circular with a heart-shaped hole in the top cookie
    • Texture: Crumbly and buttery
    • Size: Approximately 5.5 cm (2.2 inches) in diameter
    Jammie Dodgers in other rankings
  9. 9
    17
    votes

    Lotus Speculoos

    Lotus Bakeries
    This Belgian biscuit is similar to Biscoff but has a spiced flavor with hints of cinnamon and nutmeg. It is often served with coffee or as a snack on its own.
    Lotus Speculoos, also known as Biscoff, is a delicious spiced biscuit that originated in Belgium. It was created by Lotus Bakeries, a renowned Belgian biscuit and cake manufacturer. Lotus Speculoos has gained worldwide popularity due to its unique flavor and versatile uses. The biscuit has a distinctive caramelized taste with hints of cinnamon and other warming spices. Its texture is pleasantly crunchy, making it a perfect accompaniment for tea, coffee, or as a standalone snack. Lotus Speculoos can be enjoyed as a biscuit itself or used as an ingredient in various desserts, ice creams, shakes, and spreads. It has become particularly famous for being served alongside hot drinks on airlines. The success of Lotus Speculoos led to the introduction of other products like Speculoos spreads and ice creams based on the biscuit's flavor. It has also gained a loyal fan base for its vegan and dairy-free recipe. The biscuit usually comes in individual portions, making it convenient for snacking on-the-go. Some of the important specifications of Lotus Speculoos are:
    • Origin: Belgium
    • Flavor: Caramelized with hints of cinnamon and spices
    • Texture: Crunchy
    • Uses: Snacking, ingredients for desserts, spreads, and ice creams
    • Popularity: Worldwide
  10. 10
    10
    votes

    McVitie's Hobnobs

    McVitie's
    This British biscuit is made with oats and has a crunchy texture. It has been around since the 1980s and is often enjoyed as a snack or with a cup of tea.
    McVitie's Hobnobs are a popular type of biscuit that originated in the United Kingdom. They are made from a combination of rolled oats and wholemeal wheat flour, giving them a distinct texture and taste. The biscuits have a slightly sweet and buttery flavor, with a nutty undertone. They are known for their rough texture, which provides a satisfying crunch when bitten into. McVitie's Hobnobs are often enjoyed with a cup of tea or coffee, and are renowned for their ability to stay firm and hold their shape when dipped. They are a versatile biscuit that can be enjoyed on their own or used in various dessert recipes.
    • Origin: United Kingdom
    • Main Ingredients: Rolled oats, wholemeal wheat flour
    • Flavor: Slightly sweet, buttery, nutty
    • Texture: Rough and crunchy
    • Complementary Pairing: Tea, coffee

Missing your favorite biscuit?

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Ranking factors for popular biscuit

  1. Sales figures and market share
    The number of units sold and the revenue generated from the sales of a particular biscuit can be strong indicators of its popularity. The market share indicates the percentage of the market that a specific biscuit dominates.
  2. Global availability
    A biscuit that is easily accessible and sold in numerous countries would likely be more popular than one that is only available in a few regions.
  3. Consumer ratings and reviews
    Assessing the feedback from customers can determine how well-liked a biscuit is. High ratings and positive reviews can suggest that a biscuit is well-regarded and popular.
  4. Brand recognition
    A strong and recognizable brand will generally yield higher sales numbers and increase the overall popularity of their biscuit products.
  5. Cultural significance
    Biscuits that hold cultural importance in specific regions or globally can contribute to their popularity. Some biscuits may be associated with certain holidays or traditions, making them widely recognized and popular.
  6. Taste and flavor preferences
    The flavor profile of a biscuit should align with the preferences of a wide array of consumers. Biscuits that cater to popular tastes are more likely to be prevalent and well-liked.
  7. Ingredients and nutritional value
    A biscuit with high-quality ingredients and better nutritional value could draw a larger consumer base and contribute to its popularity.
  8. Affordability
    A reasonably-priced product can attract more consumers and result in higher sales, making the biscuit more popular.
  9. Advertising and marketing
    Effective advertising campaigns and marketing strategies can boost a biscuit's recognition and popularity.
  10. Social media presence and influencer endorsements
    In the modern era, the social media presence of a biscuit brand and its endorsements from influencers can significantly impact its popularity. A high level of engagement on social media and positive feedback from influencers can contribute to a biscuit's overall renown.

About this ranking

This is a community-based ranking of the most popular biscuit in the world. We do our best to provide fair voting, but it is not intended to be exhaustive. So if you notice something or biscuit is missing, feel free to help improve the ranking!

Statistics

  • 3614 views
  • 161 votes
  • 10 ranked items

Voting Rules

A participant may cast an up or down vote for each biscuit once every 24 hours. The rank of each biscuit is then calculated from the weighted sum of all up and down votes.

More information on most popular biscuit in the world

Biscuits are a beloved treat all over the world, with different countries and cultures having their own unique takes on this delicious snack. From sweet to savory, biscuits come in all shapes and sizes, and are a staple in many households. But what is the most popular biscuit in the world? This question has been the subject of much debate and discussion among biscuit lovers everywhere. While there is no definitive answer, there are some clear front runners that are loved by people all over the globe. Join us as we explore the world of biscuits and discover which ones reign supreme.

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